Campaign builds
Search, Performance Max and Shopping campaigns structured around your services and locations.
Google Ads · Paid search
Paid search that’s audited every week
Search, Performance Max and Shopping campaigns built around calls and booked jobs, with conversion tracking set up right and checked every week.
Weekly account QAAll checks passed
CheckStatusResult
Conversion trackingcalls and forms firing✓
Search terms reviewedwasted spend removed142
Negative keywords addedthis week18
Budget pacingon track for the month97%
Example report for illustration
Our approach
Every dollar pointed at a real customer
Most accounts waste money quietly: broken tracking, broad keywords, and nobody checking. We set up campaigns properly, then check them every week so small problems never become expensive ones.
What’s included
Everything it takes to turn ad spend into calls
Conversion tracking
Calls, forms and bookings tracked correctly, so Google optimizes for customers, not clicks.
Weekly QA
Every week we review search terms, budgets, bids and tracking, and fix what’s off.
Search term cleanup
Irrelevant searches blocked before they eat your budget.
Ad copy and assets
Ads, extensions and landing page matches written and tested for your offer.
Plain-English reporting
Spend, leads and cost per lead, with what we changed and why.
How it works
How we work
Audit
We review your account, tracking and landing pages, or plan a new account from scratch.
Build
Campaigns, keywords, ads and tracking set up the right way.
Optimize weekly
Search terms, bids, budgets and ads reviewed every week.
Report
Monthly results in plain English, with next steps.
FAQ
Questions we hear a lot
Can you take over my existing Google Ads account?
Yes. We start with an audit of what’s there, keep what’s working and fix what isn’t, so you don’t lose your account history.
What is conversion tracking, and why does it matter?
It tells Google which clicks turned into calls, forms or bookings. Without it, Google optimizes for clicks. With it, Google learns to find customers.
What is Performance Max?
A Google campaign type that runs across Search, YouTube, Maps, Gmail and more from one campaign. It can work well, but only with good tracking and close monitoring, which is where our weekly QA comes in.
How is pricing set?
We quote a monthly management fee based on your goals, markets and budget. Your ad spend is separate and goes to Google.
Works well with
Related services
Find out where your ad budget is going
Get a free account check, or call us to talk through your campaigns.
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